WWKA (92.3 FM) is the callsign of K92-3, a Country radio station in Orlando, Florida. The station is owned by Cox Radio, and has had a country format since 1982. Previous owners include The Outlet Company and New City Communications.
The station was originally WDBO-FM, affiliated with WDBO AM 580 and CBS-affiliated WDBO-TV channel 6, at the time owned by The Outlet Company. In 1983, WDBO-FM and WDBO-AM were sold to Katz Broadcasting when Outlet decided to leave radio. WDBO-AM gradually moved to talk radio over the remainder of the 1980s, while WDBO-FM changed its call letters and re-formatted from middle-of-the-road to country music, becoming K92FM. There was some initial resistance to the shift; three broadcasters locked themselves in the studio on December 21, 1982, in protest. The situation was resolved peacefully within a few hours.1
WWKA is now owned by Cox Enterprises, the company that owns channel 6's competitor, ABC-affiliated WFTV channel 39, (virtual channel 9). The WDBO-FM calls returned to the radio in August 2011 when WDBO-AM moved to FM on the 96.5 MHz frequency, supplanting what was WHTQ, a rock station. In 2012, WWKA tweaked its branding, dropping the FM off its brand name.
WWKA also broadcasts in HD Radio.
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| Cox Radio Division |
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| Television |
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| Cox Target Media |
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| Automotive |
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| Other assets |
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1Cox Media Group has announced the sale of these stations to Summit Media. • 2Cox Media Group has announced the sale of these stations to Connoisseur Media. •
3Cox Media Group operates this station under an LMA with Bayshore Television, LLC. • 4This subchannel holds a secondary affiliation with Me-TV.
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- Annual revenue USD 12.0 billion (2005)
- Employees 77,000
- Stock symbol None, privately held
- Website coxenterprises.com
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Coordinates: 28°34′08″N 81°03′14″W / 28.569°N 81.054°W / 28.569; -81.054